We have been collaborating with Ruggma Oy (formerly Nordicmatt Finland Oy) for years, and the first order for a full roll was placed in 2016 (under their former parent company’s name) when they discovered our product.
Over the years, the collaboration has grown into a strong partnership, and in 2022, Ruggma officially became the distributor of Dry Step™ Termomatto products. Ruggma has been satisfied with the product and has actively invested in its marketing and visibility, which has strengthened the product’s presence on the market.
Top-Level Solution for Insulating Cold Floors
NMC Cellfoam Oy’s thermal mat is a high-quality product designed especially for the thermal insulation of balconies and terraces. Its unique structure and patented technology make it a very durable and high-quality solution for cold floors. The high quality of the mats has also received excellent customer feedback for its user experience. The thermal mat is available in four different colors and two different sizes, allowing for a customized solution for various needs.
Ruggma has utilized our thermal mat in a versatile manner and has developed, among other things, door mats, boat mats, and caravan mats from it. Customized solutions have given the product even more visibility and expanded its market.
Effective Marketing and Continuous Cooperation
Ruggma has been active in marketing our thermal mat by implementing a variety of marketing campaigns that highlight the product’s durability and quality. Ruggma’s investment in marketing has brought significant added value and ensured that Dry Step™ Termomatto has established itself as a popular balcony and terrace mat.
The cooperation between Cellfoam and Ruggma has been seamless, and regular monthly meetings have ensured effective communication and project progress. Both parties are satisfied with the cooperation, and the visibility and sales growth of our thermal mat have been particularly significant even during challenging times.
Learn more about the product at termomatto.fi
